hi,
i am a strategic marketer, storyteller and community builder with global luxury, beauty, health & wellness and lifestyle experience.
experience
cooper’s hawk
vp of marketing
lead digital acquisition of largest wine club in the country, oversee digital and social for 50+ restaurants, launch two new restaurant concepts (esquire with rotating chefs tom colicchio, carla hall)
makeup by mario
senior director of marketing
launch new beauty brand, oversee global digital presence and media, paid and owned social, content development, influencer outreach and sephora digital marketing
john hardy
global director of digital &
social media
re-launch 40 year-old heritage luxury jewelry brand with focus on new digital, retail platforms within l catterton portfolio
conde nast
DETAILS senior social media editor
prioritize content and audience development across social channels, with 31%+ social traffic, 50%+ social engagement
tmm advisory, founder
marketing consultant
clients have included:
ugc integration: nike, journeys, cb2
content strategy: tumi, samsonite
content creation: highsnobiety, delta airlines, firefox, uniqlo, lab series, four seasons, intercontinental, sofitel
diane von furstenberg
digital & social media manager
plan, execute first-ever google glass on runway and google shoppable hangouts on air
launch first fashion brand year-long ambassador program in celebration of 40 year anniversary
oversee all digital media, social, content and influencer marketing
attention
senior associate strategist
social agency supporting clients including:
neiman marcus, calvin klein, calvin klein beauty, david yurman, st. john knits, j brand, mac cosmetics, origins, estee lauder
demand media
digital editorial assistant
support editorial and marketing teams for ehow.com, travel.com, golf.com, livestrong.com
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